Live Performances at NAMM 2015
The first official day of the 2015 NAMM Show was held on Thursday January 22nd at the Anaheim Convention Center. Thousands of music merchants, owners, suppliers, employees, endorsed artists, and guests made the trek into Anaheim, battling large crowds to witness all of the latest releases in musical instruments, audio products, and music technology. This year’s convention will feature over 1600 companies representing over 5000 brands of musical instruments and will have nearly 100,000 attendees as well as the hundreds of related live concerts and events taking place in Southern California all weekend long. The number of new exhibiting companies more than doubled from 2014, as 331 companies showed at NAMM for the first time proving that the music industry is alive and well and new companies look to NAMM to kick start their product line.
Thursday’s program started with a short dedication from NAMM Chairman Larry Morton, also president of Hall Leonard, the world’s largest music publishing company. Then the first musical act of the convention, The Disneyland Band, kicked off the festivities with a rousing set of Disney favorites and a spirited march led by Mickey Mouse from the GoPro stage located in the plaza in front of the Convention Center all the way up to the main entrance for the show.
The John Lennon Educational Tour Bus was again parked in the Grand Plaza providing interactive tours and performances throughout the four day convention. The Grand Plaza GoPro Stage hosted dozens of live performances each day including a funky set by George Clinton and Parliament Funkadelic on Thursday night. Also Hartley Peavey was honored for being in business for 50 years with a live performance by Blue Oyster Cult then a jam with members of Lynyrd Skynyrd, Michael Anthony and Kenny Aronoff. Also the USC marching band put on an entertaining performance on Saturday morning proving to those in attendance why they are known as “The Greatest Marching Band in the History of the Universe”. Live performers could be seen all over the NAMM show floor as well as in the immediate hotel lobbies providing never-ending entertainment of the four day show. Below are various performance highlights from the 2015 NAMM show.
For additional information regarding NAMM please visit www.namm.org
PHOTOS BY: Chris Loomis – Jeff Serpa – Alex Matthews